Note that the category drop-down fields correspond to the event codes on Facebook. Next, you will want to select a category. ClickFunnels is known for having dynamic links meaning sometimes they add special letters and numbers, so we need to use "URL Contains." By using "URL Contains," even if ClickFunnels adds special characters at the end of our link, it is still going to count as a conversion. Always select "URL Equals" if the URL will never change (like a website blog post). Note: You have an option to select "URL Contains" or "URL Equals." Always select "URL Contains" if there is a possibility that the URL will change. Go to Facebook Business Manager to grab the pixel.Ĭlick "Pixels" and then "Set up." Under set up, click "Install your pixel code." Copy the entire pixel code in section 2 on that page. Let's get started! SET UP YOUR FACEBOOK PIXEL FOR YOUR FUNNEL Without allowing the tech to intimidate you. These custom conversions are pivotal to understanding your customer behavior so you can further optimize your ads and improve lead generation and conversions. I will show you how to set up your Facebook pixel and your custom conversions for your funnel using ClickFunnels. You can use the Facebook pixel to understand the actions people are taking on your website and reach audiences you care about." According to Facebook, "The Facebook pixel is an analytics tool that helps you measure the effectiveness of your advertising. If you have created your first funnel in ClickFunnels, now it's the time to set up your Facebook pixel & custom conersions. Here, here! Congratulations on taking action to gather important data insights for your health coach business.
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